Resources & products
The compliance gap
is costing you patients.
Most health practices are one AHPRA complaint away from a content takedown — and most don't know it. Our resources are built for practitioners who want to market with confidence, not anxiety.
AHPRA-Safe
Social Media
Templates
AHPRA-Safe Social Media Templates
60 fill-in-the-blank caption frameworks explicitly reviewed against AHPRA advertising guidelines. Post with confidence and stop guessing what's compliant — every format is cleared for health practitioners to use across Instagram, Facebook, and LinkedIn.
What's included
- 60 AHPRA-reviewed caption frameworks (feed + Stories)
- Educational, Q&A, trust-building, and service formats
- Plain-English compliance notes on every template
- 30-day content calendar template
- Canva template set (editable, brandable)
Brand Sprint
for Health
Practices
Brand Sprint Workshop
A facilitated, AI-native half-day brand intensive for health practice owners. We use AI to pressure-test your positioning, sharpen your message, and map your ideal patient — then turn it into a content system you can run yourself. You leave with the strategy and the AHPRA-aware AI workflows to execute it. The Health Practice Brand Playbook is your pre-work — included in your seat.
What's included
- Half-day virtual facilitated session (4 hrs)
- Brand Playbook (sent before the sprint)
- Positioning statement and messaging framework
- Ideal patient profile and trust architecture
- 90-day brand action plan
Fill Your
Waiting Room:
The SEO Guide
Fill Your Waiting Room: The SEO Guide
The complete SEO playbook for health practices. The fastest way to understand how much is involved — and whether you want to do it yourself or hand it to someone who already knows the answers.
What's inside
- Local SEO strategy for health practices
- Google Business Profile optimisation
- Page structure and on-site optimisation
- AI search (AEO): how to get surfaced by ChatGPT
- Monthly SEO maintenance checklist
The AHPRA
Advertising
Guide
The AHPRA Advertising Guide
The plain-English guide to AHPRA's advertising rules. What you can post, what you can't, and how to market your practice compliantly across every channel — without losing commercial impact.
What's inside
- The 7 AHPRA advertising rules every practice needs to know
- Testimonials, before/afters, and health claims: what's allowed
- Compliant social, website, and Google profile checklist
- Compliant vs non-compliant real examples
AI Marketing
Checklist
for Clinics
AI Marketing Checklist for Clinics
Most AI content tools have no awareness of AHPRA's advertising rules. They'll write a caption that reads well and breaches the National Law in the same sentence. This checklist tells you what AI can safely do, what it can't, and where to review before you post.
What's inside
- 5 AI tasks that are safe for health practice marketing
- 3 AI tasks that need human compliance review
- The one question to ask before any AI-generated post goes live
- Quick-reference AHPRA checklist for content review
30-Day Content
Prompt Calendar
for Clinics
30-Day Content Prompt Calendar
30 daily content prompts written for health practices. No starting from scratch, no wondering if it's AHPRA-safe. Each prompt tells you the post type, the angle, and the compliance note — so you can brief AI or write it yourself in under five minutes.
What's inside
- 30 AHPRA-aware content prompts (one per day)
- Mix of educational, trust, service, and engagement formats
- Each prompt formatted for Instagram, Facebook, or LinkedIn
- Compliance note on every prompt — what to check before posting
Built from real client work
Not generic marketing.
Health practice marketing.
Every resource here comes from inside real Thinkbig engagements. The AHPRA templates are the same frameworks we use with clients daily. The Brand Sprint is the same session we run for full-service onboarding. The SEO guide is what we hand practices before a discovery call — because reading it is the fastest way to understand what's involved.
About Thinkbig →Want us to do
it for you instead?
The guides are for practitioners who want to take control of their marketing. If you'd rather hand it to someone who already knows the answers, start with the free audit.